As rumored to have been guessed, Google will integrate an Ad Blocker into Chrome to control harmful ads. Few Ads blocked by Google Chrome that are against Google policies. Advertising on the Internet is a real sadness. Essential to the survival of an independent web, they are often too intrusive and detrimental to navigation. The result, in India, uses about one-third blocker advertising about Internet users, not only hazardous performance (video with sound, waiting time …), but the most intelligent too. Google has decided to integrate an ad blocker inside its Chrome browser.
Power of Google
Google Chrome shows about 50% of Internet users worldwide (and over 60% on Gearallnews.com), which gives the company Mountain View a huge power to influence pure practices. She decided to join a terrorist group for healthy ad formats, Coalition for better advertisements. As such, Google Chrome will no longer show ads that do not meet coalition standards from the beginning of 2018. A decision already mentioned by the Wall Street Journal in April last.
This delay should allow ad networks to optimize and allow content publishers to test their site through Google’s proposed Web tools.
By integrating an advertisement blocker directly into your browser, Google definitely expects to reduce the rate of use of Adblock Plus or Ublock origin like third-party blockers, this advantage is twice as big for the search, which is then more accurate Controll the ads that pass through the crack and reduce the effect of third party which sometimes charge the creators of the content ad By acting as a mafia, their views are not blocked.
Since Google’s earnings are essentially advertising-based, it seems that the California company takes great interest in this issue.
Payment options for removing ads
For those who do not want more ads, Google also provides funding options. Currently in beta, this system allows sites to display a message to ad blocking users so they can disable or subscribe to the contributor. This is a membership system that removes all ads from a site. It already works as offering some sites, but by centralizing everything on one and the same subscription.
The developers of the site can decide prices themselves, which will be estimated from the envelope of the membership starting at $ 001 per page. Some fist sites already use this system (Business Insider, ComicBook, Eurogamer …), and others will follow this year. At this time only the US, UK, German, Australian and New Zealand sites can still be beneficial. Other countries will be added to this list in 2017.
It can be seen now if it will not develop more deceptive advertisements. From our side, we make a point of respect on FrAndroid to highlight clearly and clearly on brand content.